Current:Home > NewsBeyoncé announces highly anticipated hair care line Cécred: What we know so far -FinanceCore
Beyoncé announces highly anticipated hair care line Cécred: What we know so far
View
Date:2025-04-12 16:24:24
The éannounceshighlyanticipatedhaircarelineCéwait is over.
Beyoncé has officially announced her anticipated hair care line Cécred, pronounced "sacred."
She posted a short clip to her Instagram on Tuesday night in collaboration with the brand's new account.
In the caption she wrote, "Hair is sacred. The journey begins Feb 20. Visit CECRED.COM."
The video starts with a throwback clip, which appears to feature a younger Beyoncé inside of her mom's salon. The video flashes to a variety of women, including Beyoncé, focusing on their different hair textures.
Fans might recall Beyoncé teased the upcoming line back in May.
In a post she wrote, "How many of ya'll knew my first job was sweeping hair in my mama's salon? Destiny's Child got our start by performing for clients while they were getting their hair done."
She shared how the experience impacted her life.
"I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls," she wrote. “I watched her heal and be of service to so many women. Having learned so much on my hair journey, I've always dreamed of carrying on her legacy. I can’t wait for you to experience what I’ve been creating."
And that time is finally here.
veryGood! (83)
Related
- Federal Spending Freeze Could Have Widespread Impact on Environment, Emergency Management
- Special counsel's office contacted former Arizona Gov. Doug Ducey in Trump investigation
- Stanford University president to resign following research controversy
- One winning ticket sold for $1.08 billion Powerball jackpot - in Los Angeles
- Friday the 13th luck? 13 past Mega Millions jackpot wins in December. See top 10 lottery prizes
- Total Accused of Campaign to Play Down Climate Risk From Fossil Fuels
- If You Want a Low-Maintenance Skincare Routine, Try This 1-Minute Facial While It’s 59% Off
- Can banks be sued for profiting from Epstein's sex-trafficking? A judge says yes
- 'Squid Game' without subtitles? Duolingo, Netflix encourage fans to learn Korean
- The Bachelorette Charity Lawson Explains Her Controversial First Impression Rose Decision
Ranking
- Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
- Locals look for silver linings as Amazon hits pause on its new HQ
- Climate activists target nation's big banks, urging divestment from fossil fuels
- Inside Clean Energy: Some Straight Talk about Renewables and Reliability
- SFO's new sensory room helps neurodivergent travelers fight flying jitters
- Why are Hollywood actors on strike?
- Biden wants Congress to boost penalties for executives when midsize banks fail
- Oppenheimer 70mm film reels are 600 pounds — and reach IMAX's outer limit due to the movie's 3-hour runtime
Recommendation
The Best Stocking Stuffers Under $25
Indigenous Women in Peru Seek to Turn the Tables on Big Oil, Asserting ‘Rights of Nature’ to Fight Epic Spills
A 3D-printed rocket launched successfully but failed to reach orbit
We grade Fed Chair Jerome Powell
Skins Game to make return to Thanksgiving week with a modern look
Inside Clean Energy: Some Straight Talk about Renewables and Reliability
It's not just Adderall: The number of drugs in short supply rose by 30% last year
Can the World’s Most Polluting Heavy Industries Decarbonize?